Contacting the companies

Sent email to Simply Shiok, Ice Cube and Island Creamery on 27 Oct 2011 11am . With the following template:

Interest in promoting a campaign

Dear (shop name) Ice Cream Cafe,
We are Creamy Orange, a group of students from Singapore Polytechnic, School of Digital Media and Information Technology.
We have been given an assignment which requires us to promote and market a company through social media.

We are very interested in your products and would like to form a partnership with your company to boost the awareness of your products / company, and possibly increased sales through the use of social media platforms like Facebook, YouTube, and Twitter.
As part of the marketing strategies, we plan to do the following for your company:

1) Set up a Facebook Page and put up interesting content on it on a regular basis
2) Set up a Twitter account to disseminate snippets of information about your products and as a feedback channel for your customers
3) Set up a Youtube channel and create videos to market selected products of your company.

Besides utilizing social media, we will also help to market your company through traditional means of such as designing attractive posters/flyers that will be distributed around Singapore Polytechnic and its vicinity.
We will work together to think of more ideas if your company is willing to work with us on this. If needed, we can submit a simple project proposal to share our ideas with you so that you have a better idea of how we can contribute to your company.

Please feel free to call me (member in charge) at my handphone or Michael at 81137754 or email us at DCJ.11@ichat.sp.edu.sg if you have any questions.
You may also contact my lecturer, Ms Dora Chua (dora@sp.edu.sg) (hp:97492609) if you would like to clarify the nature of this proposed collaboration.
Thank you for your kind attention, we hope to hear from you soon.

Thanks and best regards
(member in charge)
Representative of Creamy Orange

Received a reply from Simply Shiok ice cream café on 27 Oct 2011 13:31 with the interest of exploring the partnership with us.

Dear Boon Jing,

Yes, we will be interested to explore the partnership. Sending us your project proposal to share your ideas will be a good start.
I would also like to know how large is the Creamy Orange team and also the duration and timing of the assignment. Thanks.

Warm Regards,
Gladys Tay
Simply Shiok


Received call from Italian Ice Cream Café on 28/10/2011, 3.50pm. Miss Serene are saying that she will be in Malaysia for some event, so she will be sending us an email address to send her the proposal.